Privacy policy

1. Who processes personal data?

The controller of personal data is:

SIA BALTIC BIKE
Registration number: 40203336861
Registered address: Sporta iela 4, Dobele, LV-3701, Latvia
Email address: info@amacx.lv

This Privacy Policy applies to the online stores www.amacx.lv, www.amacx.lt and www.amacx.ee.

2. What personal data do we process?

Depending on how you use the Online Store, we may process:

  • given name and surname;
  • telephone number;
  • email address;
  • delivery and billing address;
  • information about the order and payment;
  • correspondence and claims information;
  • IP address, device information and information about your use of the Online Store;
  • other information you provide to us yourself.

We do not receive or store full payment card details. These are processed by the relevant payment service provider.

3. Why do we process personal data?

We process personal data in order to:

  • accept and fulfil orders;
  • process payments;
  • arrange delivery of goods;
  • communicate about the order;
  • examine questions, withdrawals, complaints and claims;
  • comply with accounting and other legal requirements;
  • prevent fraud and protect the security of the Online Store;
  • with your consent, send news and special offers;
  • with your consent, compile Online Store visit statistics and carry out marketing activities.

The basis for processing personal data may be the conclusion and performance of the distance contract, compliance with a legal obligation, our legitimate interests or your consent.

4. Who may personal data be disclosed to?

We may disclose personal data, to the extent necessary, to:

  • providers of the Online Store and technical services;
  • payment service providers;
  • couriers, parcel locker operators and delivery companies;
  • providers of accounting and legal services;
  • state and supervisory authorities, where required by law.

These service providers may use personal data only to provide the relevant service or to fulfil obligations laid down in law.

5. How long do we keep personal data?

We keep personal data only for as long as is necessary for the relevant purpose.

Order, payment and accounting information is kept for the period laid down in law. We may keep correspondence and claims information for as long as is necessary to examine the matter and to protect our legal interests.

Where data is processed on the basis of consent, we process it until consent is withdrawn, unless there is another legal basis for keeping the data.

6. Receiving news

If you have consented to receiving news and special offers, we may use your email address to send marketing messages.

You may unsubscribe from news at any time using the unsubscribe link in the email or by writing to info@amacx.lv.

Withdrawing consent does not affect the lawfulness of processing carried out before it was withdrawn.

7. Your rights

You have the right to:

  • receive information about the processing of your personal data;
  • request access to your personal data;
  • request rectification of inaccurate data;
  • in certain cases, request erasure of data or restriction of processing;
  • object to the processing of personal data;
  • withdraw your consent;
  • in certain cases, receive your data in a structured format;
  • lodge a complaint with a supervisory authority.

A complaint may be lodged with the supervisory authority of the country in which you have your habitual residence, your place of work, or in which the alleged infringement took place:

  • Latvia: Data State Inspectorate (Datu valsts inspekcija), Elijas iela 17, Rīga, LV-1050, pasts@dvi.gov.lv, www.dvi.gov.lv.
  • Lithuania: State Data Protection Inspectorate (Valstybinė duomenų apsaugos inspekcija), L. Sapiegos g. 17, 10312 Vilnius, ada@ada.lt, vdai.lrv.lt.
  • Estonia: Data Protection Inspectorate (Andmekaitse Inspektsioon), Tatari 39, 10134 Tallinn, info@aki.ee, www.aki.ee.

To exercise your rights, write to info@amacx.lv. Before acting on a request we may need to verify your identity.

8. Security of personal data

We use appropriate technical and organisational security measures to protect personal data against unauthorised access, loss, disclosure or alteration.

However, no system of data transmission or storage can guarantee complete security.

9. Cookies

Information about the use of cookies is available in the "Cookie policy" section of the Online Store.

10. Changes to the Privacy Policy

We are entitled to update this Privacy Policy. The current version is always available in the Online Store.

Last updated: 26 July 2026.